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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 27, 2023
Taking Your Brand DTC: Challenges and Opportunities of the DTC 3PL, Brand Transition to DTC Ecommerce, and DTC Brand Ecommerce Business

Direct-to-Consumer (DTC) ecommerce empowers brands to sell directly online, enhancing control over brand image and customer relationships. Partnering with the right third-party logistics (3PL) is crucial for efficient operations. Embrace strategies like strong branding, effective marketing, and website optimization to thrive. With trends towards personalization and sustainability, DTC is shaping the future of retail.

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May 27, 2023
What Is B2B Fulfillment Ecommerce 3PL With B2B Fulfillment Capabilities, Retail Fulfillment, and Wholesale Distribution?

Explore how B2B fulfillment ecommerce 3PL optimizes supply chains through warehousing, inventory management, and efficient shipping. Discover benefits like scalability, faster delivery, and market expansion. Learn best practices for inventory and order processing, and stay ahead with future trends such as AI, sustainability, and advanced logistics to elevate your business's performance and competitive edge.

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May 27, 2023
How to Minimize the Risk of Lost Packages in Ecommerce Orders and Dealing with Lost Packages

Lost packages can severely impact ecommerce businesses, leading to dissatisfied customers and financial losses. This blog explores common causes like inadequate tracking, incorrect addresses, theft, and poor packaging. It provides effective strategies such as implementing robust tracking systems, ensuring accurate address verification, enhancing packaging security, offering secure delivery options, and maintaining transparent customer communication to minimize risks.

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May 27, 2023
3 Ways Ecommerce Businesses Can Offer Fast 2-Day Shipping at Affordable Costs

Discover how to offer fast, affordable 2-day shipping in ecommerce, boosting customer satisfaction, reducing cart abandonment, and gaining a competitive edge. Learn strategies to manage costs, optimize logistics, and leverage technology, backed by successful case studies from Amazon Prime and Zappos. Ensure your business thrives by meeting today’s shipping expectations.

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May 27, 2023
Understanding Inventory Discrepancy: What It Means and How to Avoid It with Ecommerce Solutions

Inventory discrepancies are a major challenge for ecommerce businesses, causing stockouts, financial losses, and unhappy customers. This blog delves into the causes—from human error to system glitches—and provides best practices such as robust management systems, barcode technology, regular audits, and automation. Discover how to maintain accurate stock levels and boost operational efficiency.

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May 27, 2023
Ecommerce Glossary: A Comprehensive Guide for Ecommerce Business Owners (Part 1)

Unlock ecommerce success with our comprehensive glossary for business owners. In Part 1, explore essential terms, set up your online store, select the right platform, implement secure payment gateways, streamline shipping and fulfillment, manage customer data and privacy, and optimize sales strategies. Whether you're a startup or established company, gain the knowledge to thrive in the digital marketplace.

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May 27, 2023
Eco-Friendly Packaging Alternatives for Ecommerce Businesses: Exploring Packaging Options

As ecommerce grows, so does packaging waste. This blog explores sustainable alternatives like biodegradable, recyclable, compostable, and reusable materials. Learn how eco-friendly packaging can enhance brand reputation, meet consumer demands, and reduce environmental impact. Discover strategies, cost-saving tips, and success stories to make your business greener and more responsible.

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May 27, 2023
Direct Fulfillment vs Amazon Direct Fulfillment: A Comparison

Choosing the right order fulfillment model is critical for online business's success. Direct Fulfillment offers complete control and customization, while Amazon Direct Fulfillment provides access to Amazon's vast network and reduced costs. Understand their pros and cons, cost implications, and impact on customer experience to make an informed decision that aligns with your business goals.

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May 27, 2023
Exploring 3PL Fulfillment Technology Solutions for Ecommerce Businesses and Fulfillment Centers

Discover how 3PL fulfillment technology revolutionizes ecommerce logistics. From real-time inventory management and seamless order processing to advanced analytics and AI-driven solutions, these technologies enhance efficiency, scalability, and customer satisfaction. Explore top providers like ShipBob and ShipMonk, and learn how implementing 3PL tech can optimize your supply chain and drive business growth.

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May 27, 2023
Understanding the Differences and Uses of SKU, UPC, and Barcode for Your Ecommerce Business

Master ecommerce inventory management with SKUs, UPCs, and barcode technology. This comprehensive guide explains how these tools streamline operations, enhance accuracy, and boost profitability. Learn best practices for creating and managing identifiers, leverage advanced strategies like AI and IoT, and stay ahead with future trends to optimize your business performance and enhance customer satisfaction.

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