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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 28, 2026
How Tanner from HelloFresh Thinks about Parcel Carrier Strategy

The takeaway: Tanner Morley runs final-mile parcel delivery for HelloFresh, the country's largest perishable subscription brand. Twenty-five years in logistics, four at HelloFresh. He has shipped under the tightest constraints imaginable: food that has to arrive on a specific day, in a specific window, with a customer's family planning meals around it. In a 43-minute […]

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May 28, 2026
GLS: Thirty Years of Getting It Right on the West Coast

Carrier diversification gets talked about like it's a new idea. For most shippers, it's not. It's just been impractical. You know alternatives exist. You don't have the time or the tooling to run a real evaluation. So you renew with your incumbent and move on. That's the problem we built My Next Carrier to solve. […]

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May 27, 2026
Shipping & Carrier Help Center: UPS, FedEx, USPS, Amazon, and More

Whether you're trying to change your UPS delivery address, file a FedEx claim, decode a USPS shipping code, or figure out which carrier holidays are coming up, we've answered the question. This is the index of every procedural guide we've published, organized by carrier. Start with the section for your carrier and use Cmd+F to […]

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May 21, 2026
Meet GOFO: The Carrier Built for What E-Commerce Actually Needs

There's a version of the carrier alternatives conversation that starts and ends with price. GOFO is a more interesting story than that. A hundred million packages delivered in 2025. 140+ hubs and delivery stations across 47 states. 9,200+ ZIP codes. Nationwide footprint, expedited last-mile, built from the ground up for e-commerce, not adapted from a […]

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May 20, 2026
Parcel Audit & Spend Management Tool Comparisons (2026)

Compare the leading parcel audit and shipping spend management platforms. Head-to-head reviews of ShipScience vs Loop, Reveel, Sifted, Shipware, TransImpact, Intelligent Audit, and Green Mountain Technology, plus the 8 best parcel audit companies in 2026.

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May 20, 2026
You can do better than your RFP. Now there's a tool for it.

Introducing My Next Carrier — free pre-RFP carrier intelligence for shippers. Shippers move 90% of parcel volume through carriers that handle it poorly. Only 3% of that volume actually gets rerouted in any given year. That gap isn't a procurement problem. It's a structural one. The RFP takes three to six months. It runs on […]

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May 2, 2026
The Audit Is Graded By The People Being Audited

If you've ever sat through a carrier evaluation, here's a question worth asking: where did the data you used to evaluate the alternatives actually come from? Most of the time, the honest answer is uncomfortable. The rate cards came from the carrier sales reps. The benchmarks came from comparison tools that aggregate carrier-reported data. The […]

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April 19, 2026
The 8 Best Parcel Audit Companies in 2026 (Compared)

Parcel audit is one of the highest-ROI investments a shipper can make — and one of the easiest to get wrong. The right provider can recover 2–5% of your annual shipping spend through billing error identification, late delivery refunds, and claims recovery. The wrong provider can leave money on the table, lock you into opaque […]

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April 19, 2026
Intelligent Audit vs. Loop: Enterprise Freight & Parcel Audit Comparison [2026]

Intelligent Audit vs. Loop: The Established Enterprise Incumbent vs. the Well-Funded AI Disruptor If you're comparing Intelligent Audit and Loop, you're evaluating two of the most capable multi-modal freight and parcel audit platforms in the market — but with fundamentally different DNA. Intelligent Audit is the established incumbent. Founded in 1996, they've spent nearly three […]

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April 19, 2026
TransImpact vs. Shipware: Parcel Audit & Negotiation Showdown [2026]

TransImpact vs. Shipware: Two Legacy Players Built on Carrier Insider Knowledge If you're comparing TransImpact and Shipware, you're evaluating two companies that share a common DNA: former carrier executives who turned their insider knowledge into parcel optimization businesses. Both were founded by people who actually worked inside UPS and FedEx, and that institutional knowledge shapes […]

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