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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 27, 2023
Kickstarter vs Indiegogo: Which is the Best Crowdfunding Platform?

Choosing the right crowdfunding platform is crucial for your project's success. This comprehensive guide compares Kickstarter and Indiegogo, detailing their funding models, fees, supported project types, and success rates. Whether you prefer Kickstarter's all-or-nothing approach or Indiegogo's flexibility, discover which platform best suits your fundraising goals and maximize your campaign’s potential.

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May 27, 2023
6 Crowdfunding Considerations for Product-Based Businesses

Crowdfunding offers product-based businesses a powerful alternative to traditional funding, enabling market validation, debt-free capital, and community building. Success hinges on selecting the right platform, crafting a compelling campaign with clear pitches and quality visuals, engaging a loyal customer base, setting realistic funding goals, and managing post-campaign fulfillment effectively. Master these essentials to bring innovative ideas to life.

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May 27, 2023
Which Ecommerce Business Model Is Right for You?

Choosing the right ecommerce business model is crucial for online success. This article explores various models such as Direct-to-Consumer, subscription-based, dropshipping, and marketplaces, detailing their advantages and drawbacks. It provides guidance on selecting the best fit for your business, strategies for scaling, navigating legal issues, and insights into future ecommerce trends.

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May 27, 2023
What You Need to Know About Shipping Hazmat Products

Shipping hazardous materials demands strict compliance with regulations from authorities like DOT, IATA, and IMO. Essential steps include accurate classification, proper packaging and labeling, and thorough documentation to ensure safety and avoid hefty penalties. Adopting best practices, comprehensive training, and partnering with experts mitigates risks and enhances efficient, compliant hazmat transport.

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May 27, 2023
A Complete Guide to Importing Products from China

Discover how importing from China can boost your business with cost efficiencies, diverse products, and scalable manufacturing. This comprehensive guide navigates benefits and risks, offering strategies to find reliable suppliers, master negotiations, manage shipping logistics, ensure quality control, and protect your intellectual property. Unlock China's international trade potential and drive your business's sustained success.

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May 27, 2023
A Step-by-Step Guide to Holiday Express Shipping

Holiday express shipping is essential for businesses during peak seasons, enhancing customer satisfaction through timely deliveries and fostering loyalty. It offers a competitive advantage, boosts sales by catering to last-minute shoppers, and requires strategic planning, inventory management, and selecting reliable carriers. Leveraging technology and clear communication further optimize shipping efficiency, driving business growth.

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May 27, 2023
7 Simple Steps to Improve Your Ecommerce Conversion Rates

Boost your ecommerce success with our 7-step guide to increasing conversion rates. Learn to optimize user experience, craft compelling calls-to-action, implement A/B testing, leverage social proof, and harness email marketing. Discover strategies to reduce cart abandonment and enhance site speed, driving more sales and maximizing your online store’s profitability.

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May 27, 2023
Product Photography 101: A Comprehensive Guide to Taking Professional-Quality Photos

In today's digital marketplace, professional-quality product photography is crucial for boosting online sales. This comprehensive guide covers everything from selecting the right camera and lighting techniques to setting up a DIY studio and mastering post-processing. Learn how to style your products, avoid common mistakes, and create images that capture customers' attention and drive purchase decisions.

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May 27, 2023
Designing the Perfect Unboxing Experience

Unlock the secrets of an unforgettable unboxing experience that boosts customer loyalty and elevates your brand. Explore the importance of unique packaging, psychological triggers, personalization, and sustainability. Gain actionable strategies to differentiate your brand, enhance customer satisfaction, encourage social sharing, and stay ahead with future packaging trends.

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May 27, 2023
How Small Brands Can Compete in Contextual Commerce

In the digital age, contextual commerce empowers small brands to compete with larger players by seamlessly integrating purchasing opportunities into consumers' online experiences. Through personalized recommendations, strategic social media use, and authentic customer relationships, small brands can overcome challenges like limited resources, boosting visibility, sales, and loyalty. Mastering contextual commerce is key to their success.

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